Motor Insurance Website Design & Brand Identity
A one page motor insurance website design, with a CRM integrated quote request form. The website, logo design & brand identity were created for Uber4Sure, a taxi insurance brokerage operating in South Africa.
Motor Insurance Website Design
For speed of delivery, this motor insurance website design was created using a beautifully predesigned layout that worked well with the brand and colours. The website consists of a one page landing page showcasing the services of the bussiness and allowing clients to easily request a quote using the CRM intergrated contact form.
See what the client has to say about this motor insurance website design…
Meryl Smith
Suretimes Insurance Administrators
We just launched a completely revamped site and couldn't be happier with the way it turned out. On the whole, our experience with CREATIVEmarketing.media has been great. They’ve consistently impressed with their willingness to meet our needs – both creative and budgetary. If an issue arises, they’re responsive and come up with a solution quickly. We recommend them for any business.
Brand Identity
Taxi Insurance Logo Design
A business’ logo is the single most important element that unifies and represents the brand. This taxi insurance logo was designed to symbolize not only the brand’s name, but also what they stand for – ‘affordable taxi cover’. The car symbol shows the vehicle as the main purpose and provides a targeted message.
The preferred way to use this logo is reversed (white) on a #31303a background and should be used only in conjunction with the approved colours.
Brand Colour Selection
The primary colour of this logo is Sun/Flamenco (closest matches): orange in hue, it is a warm, vibrant & flamboyant colour. It is energy combined with fun and is the colour of the risk-taker.
Physiologically, orange vitalizes, inspires and creates enthusiasm while imparting a message that it is affordable yet reasonable in quality. It is a friendlier, approachable and less aggressive colour than red and is highly accepted among younger generations. Using orange in business suggests adventure, fun and travel.
The colours in this brand’s colour palette reflect knowledge and professionalism, and they complement Sun/Flamenco.
Brand Typography
Typography is another important element of any brand. By controlling the type styles, we strengthen the visual uniqueness of the brand. This brand’s typeface is Swis 721 – a Sans Serif typeface that is modern & easy to read.
Custom Graphic Design
We created this unique ‘get a quote’ call to action button for the website, inline with the client’s requirements.
